2015/16 AS Media Studies@ECS
@A2MediaECS - OCR H140 (G321 & G322)
Monday, 21 March 2016
Case Studies Help
Some brilliant resources for your case studies prep:
This is the detail in one of the links from the above blog:
This is the detail in one of the links from the above blog:
If you do NOT use this guy's blog for revising - there really is no hope...
OCR AS media Planning exam answer film industry from hasnmedia
Diff between CONVERGENCE
& SYNERGY
Convergence
– a coming together from different directions…
Term used to describe the ways in which previously
discreet media forms and processes are drawn together and combined through
digital technologies.
Convergence is about the ability of one piece of
technology to communicate with others, rather than simply reducing everything
that is currently done by several devices into one ‘box’.
Synergy – the working together of two or more things, people, or organizations,
especially when the result is greater than the sum of the their individual
effects or capabilities.
The
process by which media companies acquire and harness the relations between two
or more elements of a media production and distribution process, i.e using the
same local news-gathering resources for both a local radio station and a local
newspaper. Another example is the selling of two or more compatible products
simultaneously, as in the multimedia merchandising surrounding the release of a
‘blockbuster’ movie.
Thursday, 10 March 2016
Thursday, 3 March 2016
7 Deadly Evaluation Questions:
The questions that must be addressed in the evaluation are:
1 In what ways does your media product use, develop or challenge forms and conventions of real media products?
2 How does your media product represent particular social groups?
3 What kind of media institution might distribute your media product and why?
4 Who would be the audience for your media product?
5 How did you attract/address your audience?
6 What have you learnt about technologies from the process of constructing this product?
7 Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?
The deadline for your Evaluations, to be finished and posted onto your blogs AND for your blogs to be completed and closed is:
Friday 29 April - 3:30pm
Evaluations Mark Scheme
Level 4 16–20 marks
• Excellent skill in the use of appropriate digital technology or ICT in the evaluation.
• Excellent understanding of issues around audience, institution, technology, representation, forms and conventions in relation to production.
• Excellent ability to refer to the choices made and outcomes.
• Excellent understanding of their development from preliminary to full task.
• Excellent ability to communicate.
For the other levels, 1-3, change the word 'Excellent' for:
Level 3: 'Proficient'
Level 2: 'Basic'
Level 1: 'Minimal'
Evaluations
Alice Winter's evaluations are a superb example of how to CONFIDENTLY evaluate your productions coursework - everyone MUST have a similar A3 size sheet of planning of their evaluation questions before they even think about starting to record vlogs of their responses:
Georgie's evaluations were also one of the best from previous year's - she mastered the art of using Prezi alongside a voiceover - a really effective visual plus a narrative that explained everything she was attempting to produce:
Click on the pic for a post from Pete's blog that suggests creative (free) apps to use if you're stuck for ideas for your evaluation responses:

Georgie's evaluations were also one of the best from previous year's - she mastered the art of using Prezi alongside a voiceover - a really effective visual plus a narrative that explained everything she was attempting to produce:

Monday, 29 February 2016
Media Showcase Evening
New confirmed date of Showcase Evening:
Parents, teachers, HW students are all invited and usually, it is very well attended - approx 100 people come to this event.
You need, as a group, to get sorted with an intro speech to your film opening. Only one of you will speak, but the others will accompany you up to the lectern. AS go first, then A2. You will stay for the whole event - you will not be able to just do yours and then go!
You will speak into the mic, slowly, clearly, and will have a speech prepared! Some context of 'where you were coming from' will be necessary, so's to avoid any of your audience 'not getting it'.
We will go in numerical order of Mac groups - 1 to 6.
For this evening, you must have all cameras available to your group in order to record as much audience feedback as possible - this is vital for both your blog and your evaluations.
I'll talk more about this on Thur.
Mon 14th March
3:45 - 4:45pm
Parents, teachers, HW students are all invited and usually, it is very well attended - approx 100 people come to this event.
You need, as a group, to get sorted with an intro speech to your film opening. Only one of you will speak, but the others will accompany you up to the lectern. AS go first, then A2. You will stay for the whole event - you will not be able to just do yours and then go!
You will speak into the mic, slowly, clearly, and will have a speech prepared! Some context of 'where you were coming from' will be necessary, so's to avoid any of your audience 'not getting it'.
We will go in numerical order of Mac groups - 1 to 6.
For this evening, you must have all cameras available to your group in order to record as much audience feedback as possible - this is vital for both your blog and your evaluations.
I'll talk more about this on Thur.
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